BUFTA
Powering the next generation of filmmakers.
Client
Bond University Film and Television Awards
Location
Gold Coast
Services
Creative direction, brand refresh, style guide, video
The brief
BUFTA wanted to freshen up and unify its brand for the annual awards. It also needed a system that students and other designers could build on for years.
The work
Building on past events, I made a purple eye and abstract sound waves the key brand assets, drawn from the vision and audio of film and TV. I planned how the new visuals would work in video content. A short style guide set out personality, logo rules and promotional assets. It ties the event back to Bond University while keeping its own tone.
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