
Nineteen First Avenue
Life and luxury in perfect harmony.
Client
Amansi Group
Location
Surfers Paradise and Broadbeach, Gold Coast
Services
Brand, video, campaign rollout
The brief
Amansi Group was launching 33 full-floor three-bedroom apartments and a four-bedroom penthouse, sold off the plan. The brand had to make a private, luxury home feel real long before it was built.
The work
I led the brand and creative rollout, from identity through to a lifestyle video and a project video. I directed a team of specialists across renders, photography, styling, film, web and copy. The idea of "life and luxury in perfect harmony" carried through every piece, so the campaign spoke with one voice.



















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